e-learning plus

set the scene? State the position you're applying for, provide a reference number and let them know where you saw the job advertised..

show you are a good fit? Explain the reason for applying, your interest in the role and your understanding of the company's values and vision.

sell your abilities? Demonstrate how you meet all the hard and soft skills that the job requires.

distinguish you from other candidates? Describe extra qualifications and qualities that add value to your application.